Predictable Monthly Pricing
One clear platform price by connected Android device, with no per-message ASG platform charges.
Built exclusively for GoHighLevel agencies
Founding Agency Program · First 20 agencies
Stop Paying Platform Fees Per SMS Message.
Flat-rate, SIM-based SMS infrastructure built for GoHighLevel agency owners. Keep texting inside GHL, use real mobile numbers, and create a recurring revenue opportunity you can package for your clients.
$No per-message platform fees
GBuilt for GHL agencies
#Real mobile numbers
Flat-rate plansPredictable monthly platform cost
Agency-only focusBuilt around multi-client GHL use
Android + SIMReal mobile-number transport
Reseller-friendlyCreate a new recurring offer
Why Agency SMS Gateway
A better SMS model for agency economics.
You already know the cost and friction of usage-based messaging. ASG gives you a predictable platform layer designed around the way GHL agencies actually deploy and resell services.
Agency-Ready Deployment
Built for agencies managing multiple client locations, devices, workflows, and conversations.
Real Android + SIM Messaging
Send and receive SMS through real mobile numbers while keeping the working experience inside GHL.
A New Reseller Revenue Stream
Bundle managed SMS infrastructure into your client offer and create predictable recurring margin.
How it works
Simple infrastructure. Familiar workflow.
Your agency keeps working in GoHighLevel. Agency SMS Gateway connects the transport layer behind the scenes.
Your AgencyWorkflows & Conversations
Agency SMS GatewayManaged connection layer
Android DeviceDedicated gateway device
Mobile NumberCarrier-connected SIM
CustomerTwo-way SMS conversation
GoHighLevel integration
Built for the GoHighLevel community.
Keep your agency working in the CRM you already use while ASG provides a managed Android + SIM messaging layer behind the scenes.
GHL Workflow Support
Use supported GHL workflows, automations, campaigns, and Conversations while messages route through your connected mobile gateway.
Guided Setup
ASG helps you connect the device, authorize GHL, map the deployment, and test the message path before production.
Real Mobile Numbers
SMS is sent through an Android device and carrier SIM so the deployment uses a real mobile number instead of an ASG virtual number.
No Per-Message ASG Platform Fee
Your ASG fee is based on the device tier you choose, not the number of SMS messages sent. Carrier plans and third-party costs remain separate.
Multi-Location Agency Support
Organize supported client locations and sub-accounts around your agency deployment model instead of managing disconnected messaging tools.
Delivery Visibility
Use messaging activity and delivery-status information available through the supported platform path to help troubleshoot client communication.
Built-in messaging tools
Everything your CRM needs, built in.
From AI-assisted replies to campaigns, warm-up tools, opt-out safeguards, missed-call follow-up, and verification workflows — ASG gives agencies more than a basic SMS pipe.
CustomerDo you install on Saturdays?
AI-assisted replyYes — Saturday appointments are available. Would you like me to help you request a time?
AI + knowledge content
Answer routine questions without starting from a blank screen.
Use your own AI provider key and supported knowledge content to help generate replies grounded in the information you give the system.
How AI auto-reply works →Client ReactivationActive campaign
Running670Sent
643Delivered*
96%Illustrative rate
● Contact A — delivered● Contact B — delivered● Contact C — sending
Campaigns + scheduling
Run organized SMS outreach with better visibility.
Create supported campaigns, personalize content, schedule sends, and monitor activity from one agency-focused messaging stack.
Campaign guide →*Example interface data for illustration.Increase legitimate messaging gradually instead of treating a new line like unlimited bulk capacity on day one.
Responsible ramp-up
Give new mobile lines time to establish normal sending behavior.
Warm-up tools can help agencies pace new deployments. Carrier terms and acceptable-use rules still apply regardless of software limits.
Warm-up guide →RecipientSTOP
↓
Contact opted outFuture automated sending blocked by the supported opt-out controls.
Opt-out safeguards
Make consent and opt-outs part of the operating workflow.
Supported STOP/START handling and opt-out-rate safeguards help agencies manage messaging responsibly. They do not replace your legal or carrier-policy obligations.
STOP/START guide →Missed callClient line · just now
↓
Automatic SMS follow-up“Sorry we missed your call. How can we help?”
Lead recovery
Turn supported missed-call events into immediate text follow-up.
Where the deployment supports the call event, missed-call text-back can create a faster response path for the client.
Missed-call setup →Verification code482 193Expires shortly
API requestSend → VerifyUse supported OTP endpoints for verification workflows.
Developer workflow
Add SMS verification to supported applications and automations.
Use the platform's verification capability where appropriate, while keeping security, consent, and rate-limit controls in your own application design.
OTP verification guide →Managed for agencies
More than software access.
Agency SMS Gateway packages the underlying SMS infrastructure into a managed service for GHL agencies, so you can focus on clients instead of figuring out every device, connection, and support step yourself.
Guided Onboarding
We help you prepare the Android device, connect GHL, and validate the messaging path before production use.
Client Sub-Accounts
Separate client logins can be used so client deployments stay organized while each supported account connects its own phone.
Testing + Troubleshooting
Inbound, outbound, workflow, reply, STOP/START, and reconnection checks are part of a repeatable deployment process.
Agency Packaging
Sell a managed SMS outcome to your clients instead of handing them another raw software login to figure out.
Agency margin opportunity
Turn SMS infrastructure into recurring revenue.
You choose what to charge your clients. Here is one simple example using the 5-device Agency plan and a suggested client price of $79 per month per deployment.
Illustrative example: assumes one gateway device per client deployment. Device, carrier, tax, payment-processing, and support costs are not included.
See the Agency Model →Your ASG monthly cost$79/moAgency plan · up to 5 devices
What you charge each client$79/moIllustrative agency retail price
5 clients × $79$395monthly client revenue
−ASG plan$79monthly platform cost
=Illustrative platform gross margin$316/mobefore other costs
Launch pricing
Simple plans. Full feature set.
Every plan includes the core ASG automation toolkit. You scale by connected Android devices and support level — not by unlocking basic features.
Starter
$39/mo
1 device
- GHL workflows + Conversations
- AI auto-reply + knowledge base
- Campaigns + automated drips
- Warm-up + opt-out tools
- Agency support
MOST POPULAR
Agency
$79/mo
Up to 5 devices
- GHL workflows + Conversations
- AI + campaigns + drip sequences
- Missed-call text-back + keywords
- Tracking + API/webhooks
- Priority support
Agency Pro
$119/mo
Up to 10 devices
- GHL workflows + Conversations
- AI + campaigns + drip sequences
- Tracking + message-variation tools
- OTP API + API/webhooks
- Priority support
Scale
$159/mo
Up to 20 devices
- GHL workflows + Conversations
- AI + campaigns + drip sequences
- Tracking + developer tools
- 2FA + encrypted platform
- Dedicated support
🎁 Founding Agency Pricing
First 20 agencies · price stays locked while continuously subscribed.
$291 device
$595 devices
$8910 devices
$12920 devices
Built for agencies, not local businesses
We speak your language.
Locations, workflows, Conversations, client packaging, margins, device fleets, and support. The product is positioned for people who already understand GHL and want a better infrastructure option.
Multi-Client Management
Structure SMS infrastructure around the way your agency manages client accounts.
GHL-Centered Workflows
Keep your team's operating experience focused inside the CRM you already use.
Create More Recurring Revenue
Package managed SMS as a value-added service clients can understand and pay for.
Full agency messaging toolkit
More built-in tools on every plan.
The core platform goes beyond basic send-and-receive SMS. Agencies get a deeper toolset for automation, client management, tracking, safety, and integrations.
REST APISend, track status, and connect custom systems.
WebhooksReceive delivery events and inbound-message notifications.
Auto Link ShorteningShorten long links and track clicks.
Message TemplatesReuse campaign copy with dynamic variables.
Contact ManagementOrganize contacts with groups, tags, and CSV import.
Scheduled CampaignsPlan SMS campaigns for a future send time.
Keyword Data CollectionCollect structured replies and save useful contact data.
Drip SequencesRun multi-step SMS follow-up with delays and triggers.
Custom VariablesCreate reusable fields for personalization and automation.
Opt-Out Rate ProtectionBuilt-in safeguards help pause risky sending patterns.
Dual-SIM SupportSelect supported SIM resources on compatible devices.
AES-256-GCM EncryptionEncrypted communication between the device and platform.
Agency Client AccessSeparate client logins/sub-accounts where your plan supports them.
Knowledge BaseUse uploaded business content to support AI-assisted replies.
White-Label ReadyAgency-branded client experience for supported deployments.
Planning tool
Model the numbers before you deploy.
Use the ASG Savings Calculator to compare your current monthly SMS spend with an ASG plan and estimated carrier cost.
Customer support
Branded documentation and troubleshooting.
Use the ASG Help Center for device setup, GHL integration, campaign tools, compliance basics, and common fixes.
Ready to explore it?
Join the Founding Agency Program.
Tell us about your GHL agency, current SMS setup, and how many devices you expect to deploy.